Peach

THE BRAND

Peach is a bricks and mortar and e-commerce boutique store. Inspired by an endless Almalfi coast summer, they sell vintage lifestyle products, including homewares and accessories.

BRIEF

Design brand guidelines with a modern logo and colour palette that also nod’s to the vintage coast lifestyle.

DELIVERABLES

Logo, colour palette, swing tags, poster, thank you card.

VIBE

Vintage | Summer | Retro | Chic

SOLUTION

The logo created captures the classic endless summer vibe, through organic curves representing the sand and waves. Combining it with a serif font show the traditional lifestyle. The colour palette suits the brand name ‘Peach’ as well as the beach.